Hey, I’m Anisa- a mum of two and former optometrist of 10 years.

When I had my first child, everything shifted. During maternity leave, I couldn’t shake the feeling of going back to work and leaving her behind whether that was with family or in childcare. I knew I wanted to be present for her, without sacrificing my financial independence or my ability to provide.

So in September 2023, I started building an online business. What began as something I worked on in small pockets of time quickly grew into something far bigger. Within just 14 months, I scaled it to 6-figures and only 6 months in, I made the decision to retire from optometry.

Now, over 2.5 years later, I’ve built a business that runs with automation, giving me the freedom to work just a few hours a day while still generating consistent income. I’ve travelled to over 10 countries including performing Umrah twice, taken last-minute holidays and most importantly, been fully present for both of my children through every milestone.

I didn’t have to choose between motherhood and income- I found a way to have both. Today, I mentor other women who are ready to create the same kind of freedom, flexibility and financial security in their own lives. Women who want more and are willing to build it.

Because being there for your children, while building something you’re proud of is a kind of success that goes far beyond money.

If you’re ready to create a life on your terms, you’re in the right place.